Mobile Darwinism: The Future of Mobile Technology in the Workplace

The growing demand for WiFi has birthed a new reality called Mobile Darwinism. According to The iPass Global Mobile Workforce Report, technology and data consumption are rapidly evolving at a rate that makes it difficult for mobile networks to adapt. Those who fail to meet these new demands will quickly fall behind the herd. We [...]

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Is Nimble Poised to Become the Definitive Lightweight CRM?

The social media explosion has rocketed forth an interminable cosmos of real-time data, waiting to be leveraged by agile marketers. If correctly mined, then social data can beget actionable insight. While larger customer relationship management (CRM) solutions like Salesforce and Oracle can help brands with complex tasks like lead forecasting, Nimble CEO Jon Ferrara feels [...]

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iPad Site Optimization Is Sexy, But the Money Points to Mobile Phones

Over the past year, web publishers across nearly all industries have been noticing visits from iPad ratchet up significantly. This is especially true if you’re in tech, fashion or another business that attracts an upmarket clientele. With good reason, you’ve been thinking about how to create an awesome experience for your iPad visitors. But according [...]

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Marketing Trend: Mobile Design Dictating Web Design

With over a billion smartphones in use, it’s hard not to scoff and turn up my brow when I read the words “mobile is the future.” According to Socialnomics, half of all searches are conducted on mobile devices. Make no mistake: mobile is the present. Of course mobile technology will play an incremental role as [...]

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Mobile Usage Survey: Web Browsers Used More Than Apps, Social Media

Web sites, you are still loved. A new study of mobile device usage appears to show that visiting web sites is still a slightly more popular activity than using apps, and substantially more popular than visiting blogs or social media sites. This comes despite a massive proliferation of hundreds of thousands of apps for iPhone, [...]

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Obama Campaign Leading the Tech Curve with Mobile Payments Device

Square, the mobile payments device that turns any iPhone or iPad into a mobile credit card processor, already had mogul Richard Branson as an investor. Until today, it was hard to imagine Square adding a bigger superstar endorsement to its roster. Enter President Obama’s re-election campaign, which will be using Square for mobile fundraising. During [...]

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