About the Author
Jennifer Roop is the Director of Marketing at DemandResults, focusing on lead generation, CRM and marketing automation. She is a certified Salesforce Administrator and a Marketo power user.
- What’s Trending’s Shira Lazar Gets Social [INTERVIEW] September 22, 2011
- Michelle Swan On How to Create an Army of Brand Ambassadors [Interview] September 29, 2011
- The Myth of the Chief Listening Officer June 15, 2011
- 3 Reasons Why Bing Delivers Better PPC Results Than Google AdWords June 28, 2010
- Google’s Panda Update Changes Corporate Content Strategies February 28, 2011
- 3 Easy Ways to Optimize Your Calls-to-Action July 25, 2012
- Mobile Darwinism: The Future of Mobile Technology in the Workplace April 13, 2012
- Link Building Tips: How to Find Blogs that Accept Comments and Links March 19, 2012
- 5 Mobile Marketing Tips for Your Business and Productivity Apps March 12, 2012
- CMO Survey Validates Integrated Evidence-Based Marketing Agencies March 6, 2012
- A. Rivera: I have recently been researching the CLO position ...
- Chris: Great rebuttal, Jesse. I think you're right on abo...
- William Tyree: How true!...
- William Tyree: Totally agree, Dave. Thanks so much for chiming in...
- Dave Jackson: William (Bill?) I first wrote the article entit...
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- Analytics Tools
- B2B Lead Generation
- B2C Lead Generation
- Branded Content
- Case Studies
- Content Marketing
- Customer Relationship Management (CRM)
- Evidence-Based Marketing
- Facebook Apps
- Industry News
- Lead Generation
- Lead Nurturing
- Marketing Automation
- Marketing Infographics
- Measuring ROI
- Mobile Marketing
- Public Relations
- Reputation Management
- Reputation Monitoring
- Salesforce Apps
- Search Engine Marketing (SEM)
- Search Engine Optimization (SEO)
- SEO Tools
- Social Media Marketing
- Top Menu
- Video Marketing
- Video SEO