Dreamforce Conference Tips: 5 Ways to Maximize Your Week

Like most CRM geeks, I’ve been counting down the days until Salesforce’s cloud computing event of the year. Salesforce has been hosting Dreamforce, their annual conference in San Francisco since 2003 and with each year the attendees, exhibitors and sessions multiple exponentially. With over 23,000 attendees at last year’s event, these five tips will help [...]

0 Comments , , , ,

The 12 Best Evidence-Based Marketing Tools

Expensive wines taste better. That was the conclusion drawn by Freakonomics authors Steven D. Levitt and Stephen J. Dubner after reviewing a series of studies that asked wine drinkers to rate wines when presented with price points that were intentionally misleading. While that makes for an interesting study in sociology, it’s not quite enough information [...]

1 Comments , ,

Check Out Our New SEO for Salesforce Video

At long last, the new marketing video for the upcoming release of SEO for Salesforce 2.0 is available.    SEO for Salesforce is an SEO automation app that enables marketers to improve SEO performance with revenue-based strategies. SEO for Salesforce is the first SEO app that works seamlessly within the Salesforce.com CRM, where many companies [...]

0 Comments , , , , ,

Salesforce Cites SEO for Salesforce App in Best Practice Whitepaper

So many keywords, so little time. Which keywords should you focus on during your next SEO campaign? Back in November, just before the Dreamforce conference, DemandResults launched our answer to that fundamental question – SEO for Salesforce, a highly configurable Salesforce.com app that enables companies to track which organic keywords convert to leads, opportunities and [...]

0 Comments , , , , , , , , ,

A Great New SEO Tool for Salesforce Users

What happens when your customers find you in Google? Using many analytics programs, you can already track how many of your visitors become members, contact your sales team or make a purchase through a search query. If you use Google AdWords, you may even understand which paid keywords regularly convert to leads. But if you [...]

0 Comments , , ,

Measuring SEO Impact on Sales

For most companies, the options for tracking SEO value to the bottom line are somewhat limited. Traffic gains and quality of organic keyword traffic are good indicators, but there’s still a huge data gap between marketing capability and sales. Ranking for high-value keywords on search engine results pages (SERPS) is typically an SEO campaign’s primary [...]

0 Comments , , , , ,

Salesforce.com Twitter App Encourages Proactive Customer Service

With its new Salesforce for Twitter app, Salesforce.com has thrown its hat into the social media monitoring and customer service arena.  The app is part of the CRM giant’s latest suite of SaaS customer service offerings, Service Cloud2. The suite is designed to move companies toward a community-based approach to customer service in which ideas, concerns [...]

0 Comments , , , , , ,