Mobile Darwinism: The Future of Mobile Technology in the Workplace

The growing demand for WiFi has birthed a new reality called Mobile Darwinism. According to The iPass Global Mobile Workforce Report, technology and data consumption are rapidly evolving at a rate that makes it difficult for mobile networks to adapt. Those who fail to meet these new demands will quickly fall behind the herd. We [...]

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Is Nimble Poised to Become the Definitive Lightweight CRM?

The social media explosion has rocketed forth an interminable cosmos of real-time data, waiting to be leveraged by agile marketers. If correctly mined, then social data can beget actionable insight. While larger customer relationship management (CRM) solutions like Salesforce and Oracle can help brands with complex tasks like lead forecasting, Nimble CEO Jon Ferrara feels [...]

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WordPress Vs. Tumblr: Which Platform is Right for Your Business Blog?

Tumblr is the online equivalent of a boom town. The platform saw 218% year-over-year growth, and every minute, approximately 38,000 tumblogs – short blogs that often contain multimedia – appear on the Tumblr network.  Tumblr doesn’t require self-hosting, and within minutes, you can have your own blog. Given all that, it seems that Tumblr would be an obvious [...]

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Google Bid-Per-Call Announcement Validates Call Metrics

As evidence-based marketers, we strive for complete visibility. Though clicks can be an excellent way to prove the impact of marketing engagements, they are not without their limitations. For many B2B and B2C companies, a sizable percentage of conversions occur offline, via the telephone. Though we have used call tracking solutions with several of our [...]

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What’s Trending’s Shira Lazar Gets Social [INTERVIEW]

Television and Web personality, video blogger and social media expert Shira Lazar embodies the evolution of entertainment journalism. Though she possesses the interviewing and reporting chops of a traditional entertainment reporter, she also has her finger on the pulse of the tech space and is adept at communicating with Web 2.0 audiences. As the creator, [...]

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The Evolution of SEO [INFOGRAPHIC]

  SEO strategies have changed immeasurably over the past decade. In the past couple of years alone, search personalization, constant changes to the Google algorithm, the rise of social media and the demise of Yahoo have been major game changers. None will be as transformative as the change to revenue-based SEO. Put another way, corporate executives [...]

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The Final 8: Cast Your Vote Now in the 2011 Salesforce.com AppQuest Contest!

Thanks to all of those who voted for us in the last round. With your help, DemandResult’s SEO for Salesforce made it to the Final 8 in Salesforce.com’s AppQuest competition!  As ecstatic as we are with our progress, we need your help once more. Vote for the SEO for Saelsforce video and help us reach [...]

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Cast Your Vote Now in the 2011 Salesforce.com AppQuest Contest!

It’s a good day for evidence-based marketing, and a great day for the revenue-based SEO revolution. We’re excited to announce that DemandResults’ own SEO for Salesforce has made the Top 16 in Salesforce.com’s AppQuest competition! SEO for Salesforce works seamlessly within the Salesforce.com CRM to create revenue-driven SEO strategies, enabling you to identify the true [...]

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Will Social Media Marketing Bring the End of the Email Era?

A 2009 article in The Wallstreet Journal proclaimed triumphantly that “The Email Era” had officially come to an end. The article cited the rise of social media sites like Twitter and Facebook, stating that social platforms will “rewrite the way we communicate.” There is certainly data to support a shift to the social paradigm. In [...]

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New Evidence That Quality Content Will Rule The Web

By now we are all familiar with Google’s aggressive push to improve the quality of its search results. So far, it has implemented ranking algorithm changes that sought to punish content farms, many of which published thousands of articles a week with the primary goal of ranking well in search results in order to display [...]

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